Helping you to discover the right talent for your business

Recruitment is a crucial aspect of any business leader’s role, as it can make or break an organisation’s success. Our recruitment support services help you identify gaps in your talent. We specialise in sales and operational roles to get the right people in your team.

Recruit successful talent with our recruitment support

Finding the right talent is essential for achieving long-term growth and profitability. However, recruitment can be a daunting and time-consuming process, especially when you are looking for highly skilled and experienced candidates.

At Firestarter, we offer comprehensive support and strategies to help you recruit successful talent for your organisation. Our team have years of experience in sourcing, screening, and placing top-notch candidates in a variety of industries and role types, including sales, marketing and operations.

How to recruit a successful sales team

At Firestarter we have tried and tested methods when it comes to working with your team, we identify skill gaps in your talent capabilities and use our own team to ‘test and measure’ what is really needed to make the difference in your organisation.

With our speciality in focusing on sales performance and associated sales and operational roles, we work with you to align people strategies with ongoing business strategies. We then provide the recruitment expertise you require to build the perfect organisational structure and workforce.

Here are some ways that Firestarter help you recruit a successful team:
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Talent filtering

We analyse your business strategy to help determine what sort of talent will be the right fit for your company. We do this through crystal clear job descriptions that outline the necessary skills, qualifications, and experience that your company desires to help execute your business strategy.

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Recruitment channels

At Firestarter, we can assist you in recruiting the best talent for your team. To achieve this, we utilise multiple recruitment channels, including job boards, social media, referrals, and talent sources we’ve acquired over many years of locating thousands of high-quality candidates.

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Reduce cost and time

We have a UK-wide focus when it comes to finding the right talent for your business. Our extended expertise and knowledge in sales that we’ve built up for over 10+ years allows us to save you time and money when deploying our recruitment activities into your business sector.

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Performance monitoring

Once we have helped you recruit the right talent, we don’t just leave it at that. We believe that continuous monitoring and improvement is necessary for sustained results. We work with your team to set clear performance goals and KPIs to make sure your latest hire is set up for success, and regularly track progress towards these goals.

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How we measure recruitment success

We take a data driven approach when it comes to measuring the success of selection and recruitment process. Our approach allows the recruitment process to run efficiently and overall improve the experience of each candidate. We use metrics such as ROI, cost per hire, time taken from start to finish, offer acceptance rate and many more factors that measure the success of our recruitment efforts.


We calculate the return on investment (ROI) of our recruitment efforts by comparing the cost with the value of the new hires we bring to your company.

Cost per hire

We track the cost per hire to ensure that our recruitment efforts are efficient and cost-effective.

Time to hire

By monitoring the time taken from start to finish of the recruitment process, we ensure that it is carried out efficiently as possible to avoid unnecessary expenditures.


We measure the quality of our recruitment efforts by assessing the fit and performance of the new hires in their roles. We aim to find candidates who not only meet the technical requirements of the role but also fit well with your company culture and values.

Offer acceptance rate

We track the percentage of candidates who accept our job offers to gauge the effectiveness of our recruitment efforts.

Candidate scoring

We use a candidate scoring system to evaluate candidates based on predetermined criteria. This helps us identify the most qualified and suitable candidates for the role and allows for a more objective evaluation process.

The hidden costs of marketing recruitment

If you’ve ever found yourself recruiting for an SME, or even a corporate, you’ll understand the related costs and feelings of wasted time and money. Even if you aren’t directly involved, they’re hard to miss.

To find out more, download our guide that explores the hidden costs of marketing recruitment.

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Specialising in sales and operational recruitment

Firestarter has over 10+ years of experience specialising in sales and operational recruitment. We use our extensive expertise to help companies build their organisational structure and workforce to drive their businesses growth.

Sales recruitment

For our clients, we at Firestarter have a track record of successfully locating and hiring top sales personnel. Our team works closely with you to fully grasp your company’s goals and culture before utilising our contacts and knowledge to identify the most qualified individuals for your available roles. We are experts at spotting people who have the qualifications, background, and character to succeed in a sales position.

Operational recruitment

The success of an organisation depends on the effectiveness of its operational roles. Whether you’re searching for competent people to join your operations, HR, or finance departments, Firestarter has the knowledge to assist. To locate the best candidates for your business’s operational roles, our team uses a data-driven methodology to pinpoint skill shortages. We collaborate with you to understand your business goals before offering the recruitment knowledge required to create a high-performing team.

Case studies

Articulate – Sales scalability that supports success

Established in 2003 by Matthew Stibbe, Articulate Marketing works with clients in the B2B technology sector…

Fira – Preparing the road to succession

Firestarter’s four years of working with Fira saw the business accelerate its business plan by 24-36 months…

Highwire Press – Business process management

Providing the grip and experience to solve global sales challenges for Highwire Press…

Get in touch today, and let’s chat.

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